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Grind Out Hunger Blog- Grind Out Hunger featured in Huffington PostSanta Cruzan Danny Keith and his Bold Mission to Combat Hunger Some would say he’s “very Santa Cruz.” But he’s also very cool and boy, is he eager to get kids to know about hunger — and how they can combat it. Meet Danny Keith, a Northern California guy hungry to make a change. Keith, who lives and [...] […]
- Grind Out Hunger gets a NEXTie award!I have faith in the world again. Last night I was awarded a NEXTie award with three other amazing people Enrico Ramirez-Ruiz, Reyna Ruiz and Marina Sousa held at the old Wrigleys Gum Factory…yes they use to make gum in Santa Cruz. My wife and I arrived to find the venue artfully decorated and definitely 1st class, [...] […]
- Grind Out Hunger gets a NEXTie and cover of Good Times!In the first awards ceremony of its kind, Santa Cruz Next honors Danny Keith, Marina Sousa, Reyna Ruiz and Enrico Ramirez-Ruiz for their standout creative efforts. Somebody once said, “What you focus on grows,” to which I immediately wondered: “Well, what am I focusing on … internally … and how is that growing—manifesting—on the outside?” [...] […]
- Grind Out Hunger featured in Huffington Post
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Santa Cruz Built Blog- Special Sale this weekend only $39 SC Brand Sherpa Sweatshirts!!!If you didn’t get one of these super comfy Sherpa lined sweatshirts then now is the time to hook yourself or someone who deserves it up! Available in Mens, Womens and Youth…This weekend only at Santa Cruz Skate and Surf Shop and also online exclusively to our customers! Do it up!!! These are normal price [...] […]
- Sam Diggedy’s offical birthday party LIVE WEB STREAM HERE!In case you couldn’t go….but still wanted to see what you missed…. We will be streaming it LIVE from the Hippodrome in Monterey as SC Family Sam Diggedy and crew rip the roof off and make this the biggest party of the year…join Showbiz, RickyDanny, Shakes, Luke Rockhold and more as we wish Sam Diggedy a [...] […]
- SC Family Sam Diggedy OFFICIAL BIRTHDAY PARTY! You have been warned…Sam “Diggedy” of The Morning Madhouse 102.5 KDON and SC Brand Family member is having a birthday…and if you miss this one you will be regretting it for years to come. The OFFICIAL BIRTHDAY PARTY at the Hippodrome in Monterey…Check the Flyer and listen up to find out details so you can get on the [...] […]
- Special Sale this weekend only $39 SC Brand Sherpa Sweatshirts!!!
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SKATEBOARDS.COM Blog- Mike V: Do or Die – SkateboardingI’ve never been entirely I’ve never been entirely convinced that licensing a personality bears any impact on the quality of a game, though it does serve to drive the price up a bit. I’ve surfed the pavements in my time, but I’m not exactly a Mike Vallely follower. So does it make any difference to the skating [...] […]
- Krooked skateboards to make 3-D filmDon’t worry, Mike Anderson’s eye is healed now. He’ll be able to watch himself in the 3-D video, “Krook3d” just fine. Krooked skateboards, home of Mark Gonzales, Dan Drehobl, Bobby Worrest, Mike Anderson, Brad Cromer and Luke Croker has just released the first trailer for a new video they plan to put out this summer. Read Full [ […]
- Skateboarders come out in droves for the opening of S.C.’s first facilitySkateboarders and rollerbladers finally got their day in the sun Saturday, christening a gleaming new 15,000-square-foot custom, concrete skate park, the first one to open in South Carolina. About 150 to 200 people from around the state came to Columbia’s Owens Field Skate Park for the opening, where, after years of struggle, skateboarders and rollerbl […]
- Mike V: Do or Die – Skateboarding
SURFBOARDS.COM Blog- Paddleboard makers get feet wet in Reno, SparksSeeking to capitalize on the growing popularity of stand-up paddleboarding — think of an oversized surfboard powered with a long-handled paddle — Reno-Sparks entrepreneurs have launched two paddleboard companies in the area in recent years. The companies, though small, are providing a boost to efforts to create a diversified manufacturing base for the region […]
- Old Surfboards Become An Unlikely Artistic Canvasphoto: Recycled Surfboards Surfers have always been known to have a connection with nature, they’re one on one with the planet every time they take to the waves. And it comes as no surprise that many surfers also consider themselves environmentalists. One such conscious surfer in Cocoa Beach, FL has found a new way to keep [...] […]
- Extreme Kellie: Surfing in San DiegoSAN DIEGO, Calif. – Growing up in Colorado and living here all my life, I’ve never really had the opportunity to get on a surfboard. I’ve always wanted to give it a try, but I haven’t had the luxury of spending enough time on the ocean… until now. It’s our last story on the road to [...] […]
- Paddleboard makers get feet wet in Reno, Sparks
SNOWBOARDS.COM Blog- Missing snowboarder foundFollowing our report on Friday of a missing snowboarder; the young man has now been found safe and well. The 21 year old man from Paris was snowboarding in Champagny en Vanoise when he became lost. With evening drawing in, he called the rescue services for help. However, they were unable to locate him and a [...] […]
- Hurricane Ridge Poma lift operates today; first time in 2 yearsOLYMPIC NATIONAL PARK — The Poma lift is back in business atop Hurricane Ridge. Skiers and snowboarders can access the north slope lift for the first time in two years when the Ridge opens today. Hurricane Ridge Ski and Snowboard School head Lori Lynn Gray said the opening will be available to advanced skiers and snowboarders only. “There’s […]
- Ian Lawson performing snowboarding Lien air trick and more in the Big Bear Snow Summit ResortIan Lawson, seen here doing a Lien air, which is a front hand grab behind the heel, was snowboarding on the Snow Summit resort in Big Bear, California. A beautiful day in these local Southern California mountains provided the perfect scenery for this advanced move. Thanks to the sunny weather and fresh snow from the previous [...] […]
- Missing snowboarder found
SC Brand Archive
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SC and Whagaa pioneer and launch GPS Skateboard Park Locator App
Just when you thought it was safe to own an iPhone or iPod Touch, Whagaa and Santa Cruz Skate Shop... -
SC Brand breaks into MMA with Luke Rockhold
The SC Brand makes it debut into MMA this last Friday on the back of Luke Rockhold at Strike Force...
